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2018 Victoria’s Secret Fashion Show Had Lowest Ratings Ever

Victoria's Secret Models.

Victoria’s Secret models.
Photo: JACKSON LEE/FilmMagic/Getty Images

After controversial comments and scheduling changes, the Victoria’s Secret fashion show suffered its worst ratings in it’s broadcasted history. USA Today reports that the show, which aired Sunday night on ABC, was only watched by 3.27 million people.

Over the course of two years, Victoria’s Secret has lost half of its television audience. The drop in viewers continued this year, in spite of the brand putting on what Victoria’s Secret executive producer Ed Razek called its “most ambitious” version of the show yet. “We have more musical guests, more fashion, and more stories than ever; and, of course, 60 of the world’s top models.”


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