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Over the last year or so, Kim Kardashian West has been hard at work, nose-deep in a new beauty venture that she finally just announced: her KKW Body Collection.
The 38-year-old beauty mogul took to Instagram for the big unveiling. “So excited to announce that my @kkwbeauty Body Collection is coming!!! ✨,” she writes on her personal account. She goes on to reveal the product lineup, which is set to include the three products: the Skin Perfecting Body Make Up Foundation, Skin Perfecting Body Shimmer, and the Loose Shimmer Powder for Face & Body (which comes with a body brush). Kim K. says she’s been working on the formulas for over a year now, and that she’s “so happy” with how creamy and blendable they came out. “You can layer the formulas together or use them individually to achieve how much coverage and shimmer you want,” she adds.
As for actual details about each product, the Skin Perfecting Body Foundation ($45) comes in seven shades and works to blur imperfections, enhance skin tone, and offer a flawless finish on the skin. It’s also water- and transfer-resistant and smells subtly of vanilla and coconut. The Skin Perfecting Body Shimmer ($35) comes in three colors (pearl, gold, and bronze) and adds a soft, shimmery glow and a radiant finish that lasts all day.
The Loose Shimmer Powder for Face & Body ($27) also comes in three shades, which only differ slightly from the Skin Perfecting Body Shimmer’s, and contains vitamin E to nourish the skin. You can also score the Body Brush ($32), a densely-packed, synthetic bristle brush used for blending out the aforementioned products to perfection.
Launching June 21, you can buy everything individually, or buy the Skin Perfecting Body Foundation & Brush Duo for $64, the Skin Perfecting Body Shimmer Trio for $100, the Shimmer Powder for Face & Body Trio for $74, and the Complete Body Shimmer & Brush Collection for $200. What’s more: Set those reminders for noon PST today, because that’s when it drops on kkwbeauty.com.
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